Welcome to The SEO Works Grow
It's time to start learning! Browse courses by category or click 'All Courses' to search.
Latest Courses
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All Courses, Tracking & Reporting, Tools, Local SEO
Tracking & Reporting Local SEO
CourseLearn more about GA4 event tracking, UTM parameters, custom Google Business Profile reports, and tracking GBP referrals for local SEO campaigns.
Free
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All Courses, Leadership
Difficult Conversations
CourseLearn how to plan and prepare well for a difficult conversation that's productive and has a positive outcome.
Free
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All Courses, Account Management
Working With Different Personality Types
CourseGet some tips on working with different personality types and how you can adapt your style, whether with colleagues or clients.
Free
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All Courses, Account Management
Identifying Commercial Opportunities
CourseLearn about being commercially aware, including spotting upselling & cross-selling opportunities, and spotting good results for case studies & award entries.
Free
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All Courses, Account Management
Proactive Account Management
CourseMaster proactive strategies to enhance client relationships, boost satisfaction, and drive growth. Equip yourself with skills to anticipate needs and exceed expectations.
Free
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All Courses, Link Acquisition, Local SEO
Local SEO Link Building
CourseLearn about link building for local SEO campaigns, including reviewing link profiles, what makes a good link, and traditional and local SEO link acquisition methods.
Free
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All Courses, Content
Optimising YMYL Content
CourseLearn what YMYL content is and why it's important, as well as example YMYL topics and how to optimise for YMYL.
Free
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All Courses, Account Management
Handling Client Pushbacks & Complaints
CourseLearn how to deal with client complaints professionally and see examples and tips of how we can push back with clients.
Free
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All Courses, Link Acquisition
Link Exchanges
CourseDownload the latest client list to find potential opportunities for link exchanges with your campaigns.
Free
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All Courses, Technical
Technical SEO Advanced
CourseLearn about robots.txt, indexing issues, pagination, hreflang & international setups, site speed, and HTML & CSS.
Free
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All Courses, Tracking & Reporting
Algorithm Updates
CourseLearn about algorithm updates, a brief history, why you should monitor them and how to handle fluctuations from updates. Includes a ranking drops checklist.
Free
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All Courses, Account Management
Overcoming Barriers in Client Communication
CourseLearn how you can overcome different communication barriers, including knowledge gap, language, industry jargon, technology & over-communication.
Free
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All Courses, Tracking & Reporting
Campaign Reviews
CourseLearn about our process for campaign reviews, why they're important, when they should be completed and what to include.
Free
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All Courses, Content
Appealing to the Target Audience [Content Workshop]
CourseLearn how to define your target audience and some copywriting frameworks. Includes tasks to complete.
Free
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All Courses, Content
Best Practices for Copywriting & Proofing [Content Workshop]
CourseLearn best practices for proofreading your content and ensuring work is client-ready. Includes tasks to complete.
Free