Products
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Client Management
Course • 8 lessonsLearn tips for professional client communications, building rapport with clients, managing expectations and handling conflict.
Free
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Cross Departments
Course • 5 lessonsLearn more about other departments with these sessions from Web, PPC and DPR.
Free
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Content Advanced
Course • 21 lessonsLearn how to write long-form content, internal linking and copywriting tactics, E-E-A-T, macro & micro language, content ideation, topic clusters, duplicate content, cannibalisation and sentiment & SEO.
Free
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Keyword Research & Mapping Advanced
Course • 6 lessonsLearn more tips for comprehensive keyword research, including research for blogs and competitor gap technique 'tomb raiding'.
Free
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Content Basics
Course • 21 lessonsLearn about different content types, competitor research, optimising existing content, creating new content, considering tone of voice, structure and flow, accessibility and sentence structure. Proofreading tips are also covered.
Free
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Project Management
Course • 2 lessonsLearn best practices for collaborative working across the team, whether you're a project lead or support.
Free