Products
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How to Create Localised Content
Course • 8 lessonsLearn how to create content for local SEO campaigns, including optimising location pages, local schema and content for different search intents.
Free
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Advanced Copywriting: YMYL [Content Workshop]
Course • 2 lessonsLearn best practices for content in YMYL industries. Includes tasks to complete.
Free
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Copywriting For Clicks & Conversions [Content Workshop]
Course • 2 lessonsLearn how to optimise copy to encourage clicks and conversions. Includes tasks to complete.
Free
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Content Audit & Keyword Mapping
Course • 3 lessonsExplore how to conduct a content audit at The SEO Works, as well as complete a keyword map. Please note: the keyword map is now a separate document to the audit.
Free
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How to Handle Client Conflict
Course • 2 lessonsLearn about different client relationships, ways to reduce conflict, and how to handle conflict if it arises.
Free
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Client Email Etiquette & Managing Calendars
Course • 2 lessonsLearn best practices for managing your calendars and professional, proactive email communications.
Free